Benji Shomair
VP, Commerce Business & Go-To-Market, Facebook
Charter Member
Bay Area, CA
  • Leads the Go-To-Market teams for Commerce across Facebook, Messenger, WhatsApp and Instagram
  • Previously scaled the advertising business, leading teams globally across business operations, global partnerships, product monetization and marketing.
  • Formerly a Principal at Bain & Company, serving clients in Technology, Media and Telecom (TMT), Consumer/Retail and Private Equity  

Expertise: GTM strategy (including messaging/positioning), scaling go-to-market functions and operations, product strategy/monetization, strategic partnerships and growth/business adoption

Canadian Connection: from Toronto, HBA Ivey Business School at Western University  

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